The LinkedIn PDF

On LinkedIn, a carousel is not a series of images: it is a document. You don’t upload it through “Photo” but through “Add a document”, and the expected format is a PDF. joli.studio has that rule built in: for a LinkedIn carousel, the recommended delivery is a PDF, and it is what the Publish button hands you.

What triggers the PDF

Two conditions, both true or neither:

1. the post’s platform is LinkedIn;
2. the post has more than one slide.

A single-image LinkedIn post exports like anywhere else, as an image archive. A LinkedIn carousel, on the other hand, shows PDF LinkedIn at the top of the Export section, in the Publish button’s menu, summarized as “PDF document, one page per slide”. The Ctrl+E shortcut produces it directly.

What the file contains

One page per slide, at exactly the dimensions of the chosen aspect ratio — 1080 × 1350 at 4:5, the recommended ratio on LinkedIn. Orientation follows the shape: portrait when the slide is taller than it is wide, landscape otherwise. The document carries the post title, with joli.studio as its creator. Up to 20 pages, LinkedIn’s limit for a carousel.

Publishing afterwards

The simplest way is the Publish button: for a LinkedIn carousel, the window swaps the images step for The document, the PDF to download with its title to copy right below, then hands you the caption and the first-comment link, one text at a time. From your phone, the page offers “Save the PDF”. The whole flow is in publish a post.

Without the window, the instructions are written into the archive’s README.txt, and they fit in three lines:

1. New post → Add a document → choose the PDF.
2. Give the document a title, paste caption.txt, publish.
3. Put any link in the first comment.

Forcing a PDF elsewhere

On another platform, as soon as the post has more than one slide, Other formats offers PDF (one page per slide). That is useful for a review, an attachment or a printout — but to publish, keep the images: Instagram, Facebook, TikTok, Threads and Pinterest don’t read PDFs.

The PDF is built inside your browser, from the slides as they render on screen. Nothing is sent to a server for it.