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joli.studio opens its doors
Sign-up is open: three fields, and your studio exists; 300 Sparks arrive once your address is confirmed. Then three welcome steps — the organization, the first project, the brand — every one of them skippable.
Until now, joli.studio had a first-launch screen: a page reserved for the very first account, which created the admin and their organization. It carried a notion of “first account” nobody needed. It’s gone. Everyone now starts at /register, the founder included.
Three fields, and the studio is yours
The page is called “Create your studio”. It asks for your name, your email address and a password — at least eight characters — plus the checkbox for the terms of use and the privacy policy. The button reads “Create my account”. If Google sign-in is configured on the server, a “Continue with Google” button sits above the form.
Your session opens immediately: no waiting page, no email to watch for before you can get in. The account is born with its organization, and the organization receives 300 Sparks as soon as your address is confirmed. They never expire, and they’re granted exactly once per person.
Your address gets confirmed on the side
An email goes out at sign-up, with a link valid for one hour. The click confirms the address and grants the trial; it doesn’t sign you in by itself, so on another device you sign in afterwards. An account that’s never confirmed is deleted after seven days. Until the address is confirmed, a banner says so — and an AI action started too early answers the same thing: “Confirm your email address to run an AI action: the link is waiting in your inbox.”
That’s precisely what it means. Only AI actions wait — analyzing a site, writing a strategy, drafting a post, generating an image. Everything else works: create a project, fill in the brand by hand, look at the calendar. If you came in through Google, your address is already verified, the trial arrives right away, and this step never shows up at all.
Three steps, all of them optional
After sign-up, the welcome flow opens at /welcome. Three screens, a “step 1 of 3” counter, and under the card a sentence that reads like a contract: “Nothing is locked in: everything can be changed later in settings.”
Your organization
A single field, “Organization name”, prefilled with your own name, and an avatar preview that updates as you type. “Skip” moves on without calling anything: the organization keeps the account’s name.
Your first project
“Project name”, then “Where do you publish?”: the seven platforms as toggles — Instagram, LinkedIn, X, Facebook, TikTok, Threads, Pinterest — with Instagram and LinkedIn already on. At least one has to stay selected. The project’s time zone comes from your browser.
Your brand
“Shall we pull in your brand?” Your website address, and an “Analyze” button that shows its cost before it runs: 4. About thirty seconds, and you then confirm each field. Otherwise, “Do it later”.
Skipping the second step ends the welcome flow and drops you on the list of projects: with no project, there’s no brand to analyze.
What you can do in the first minute
300 Sparks is enough to analyze your site, write a four-week strategy and ship your first posts. Every AI action announces its cost before it runs and its real cost afterwards, and every one of them can be undone. The trial asks for no credit card, and it doesn’t expire: these are Sparks, not a grace period.
After that, nothing leaves on its own. joli.studio prepares, checks and exports — you publish by hand, on each platform, when you’ve decided to.



